Twelve Heroes, One Voice: Guiding Jurors to Courageous Verdicts Format:eBook As the owner of Communication

As the owner of Communication Arts for the Professional in Santa Monica

practice tips

and other works as among the most important resources in every trial lawyer’s training and practice

Click here for further information on Audiobooks

as our primary vehicle for learning and teaching

Twelve Heroes, One Voice: Guiding Jurors to Courageous Verdicts Format:eBook As the owner of CommunicationWhat happens in a trial when you make the jurors care? You get a Verdict with a capital "V." Twelve Heroes, One Voice shows you how to make your jurors care through the art of storytelling. Author Carl Bettinger presents the 'hero centric' story, and explains why jurors are pre programmed to understand information in this format. You'll transform yourself into the mentor, the defendant into the villain, the plaintiff's struggle into the jury's